March 5, 2018, Plano, Texas --
Austin-based TreeHouse, which touts itself as the world’s first home upgrade company, recently opened its newest location at the northwest corner of Preston Road and Park Boulevard in Plano. The retailer also stepped farther outside than ever before thanks to a recently announced partnership with a local landscaping company.
“TreeHouse is really a company on a mission to improve ecological health as it relates to homes,” TreeHouse president and co-founder Jason Ballard said.
Over the past six years, the company has steadily grown, first at its flagship Austin location, and then a second Dallas store that opened last summer. However, despite the success, Ballard believed his company still needed to improve its outdoor sustainability efforts.
Enter Southern Botanical, a long-time Dallas landscaping company known for handling high-profile landscaping projects for SMU, Klyde Warren Park and the Dallas Museum of Art. Last year, Ballard met Southern Botanical CEO Jason Craven at a retreat for Conscious Capitalism, a group that brings together business leaders interested in doing more than just making money...
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by Joshua Baethge
photos Emilee Prado